If you think your accountant’s skills are only helpful at tax time, think again. As a small business owner, accounting is vital to your business in various ways you may not realize. A trusted accountant can be one of your top allies in establishing and maintaining a successful business. Read on to learn our top tips about how accounting can help your business succeed.

Accountants are usually the first to come to mind when you consider general bookkeeping tasks and filing taxes; however, an experienced accountant can be a tremendous asset to any small business as part of its financial advisory team. Here are five ways accounting can benefit your business.

1. Accounting keeps your business finances organized.

Simply put, accounting is the way a business tracks financial activity. As a small business owner, you probably already know you can’t run a successful business without accounting. When you consider the numerous financial actions that occur in a business on an ongoing basis, you can imagine how easy it can be to become adrift in a sea of receipts, invoices, bank statements, and financial forms. Accounting solves this problem by implementing a record-keeping system to maintain all of your business’s financial records and activity. With that information at your fingertips, you are always organized and able to pull any records you need at a moment’s notice.

2. Accounting ensures that you’re keenly aware of your business’s financial position.

Once your business finances are organized, you will use that information to generate reports that help you understand your business’s financial position. You may think you don’t have time to run a business and tackle accounting, which is understandable. Most business owners happily outsource accounting to a qualified firm. If that’s the route you choose for your business, you need to discuss your financial position with your accountant. They can help you understand the reports and statements that reflect where your business stands financially. This knowledge is vital to making the best decisions for your company.

3. Accounting guides decision-making regarding your small business.

With ongoing and accurate insight into your small business’s finances, you will understand how your business performs and make wise decisions that are data-driven, not gut-influenced. For example, let’s say your main product requires a component that could be purchased from an outside source or manufactured by your company in-house. It will be easy to decide whether to purchase or produce that component for the best financial outcome with reliable accounting. This fact-based approach goes a long way in avoiding costly decision-making errors over the life of your business.

4. Accounting makes it easy to track accountability and financial errors.

No one wants to consider fraud as an issue in their business; however, a 2019 research study exploring fraud in small businesses found that 30 percent of small businesses experience fraud. The most common type is asset misappropriation. A sound accounting system can remove any worry that such an occurrence gets out of hand. With your pulse on your business’s finances via accurate and timely accounting reports, an issue will be detected sooner rather than later, which could save you thousands of dollars in the long run.

5. Accounting can help you grow your business.

With regular financial statements and insights such as cash flow projections and potential expenditures, you can plan for your business’s future more accurately. Decisions like whether to purchase new equipment, when to expand and when to add (or cut) employees are all decisions accounting can help you make.

So, in addition to budgeting, preparing taxes, and monitoring income and expenditures, accounting can breathe the life of growth into your small business and provide you with peace of mind knowing you are doing all that you can to ensure success.

Contact our accounting firm to get started.

Source for point 4, above: Bunn, Esther; Ethridge, Jack; and Crow, Kaili, “Fraud in Small Businesses: A Preliminary Study” (2019). Faculty Publications. 34.

Do you like being in charge of your destiny and are you able to handle stress well? Do you have a great idea for a new business? You may be able to strike out on your own and become the entrepreneur you want to be. Here are some ideas that may help clarify your thinking and help you decide if you could become a successful entrepreneur.

What’s Your Personality Type?

If you like routine, stress-free days and the predictability of a regular paycheck, and you are not comfortable taking full responsibility for work-related matters, you may not have the traits necessary to become an entrepreneur. Entrepreneurs have to be highly motivated, driven individuals who can handle high levels of stress and lots of unpredictability. They know that the success or failure of their new ventures depends in large part on their own decisions and actions.

What Is Your Idea?

Is your business idea for a new product or service, or does it reimagine or improve an existing one? New ideas often come from listening to other people expressing frustration with how certain things are. For example, the founders of ride-sharing service Uber recognized that the lack of frequent, reliable taxi services was a huge frustration for them and their friends. They worked on finding a solution that was profitable and scalable.

Other entrepreneurs refine and improve existing products — the classic “building a better mousetrap” approach. You may be working in an industry where you recognize room for improvement. You may decide that items you use every day can be made better, cheaper, or with more features. Your big idea may be the one that delivers the most value to consumers while making their lives more pleasant.

Is There a Need?

Once you have decided on your entrepreneurial idea, you have to determine if there is a need for the product or service you hope to market. You can only ascertain the true extent of that need through market research. It does not have to be an expensive or complex undertaking — you could, for example, use social media to reach out to potential customers and gauge their interest. You could offer early access or future discounts to people in return for them filling out a questionnaire about your product or service.

What About Funding?

Can you fund your start-up using your own money? If not, family and friends may agree to be early investors. Crowdfunding sites, angel investors, or venture capitalists might also be other sources of start-up funding. You could also look into local, city, or state government economic development offices to see if they have any programs that offer funding to entrepreneurs like you.

Will You Go It Alone?

Having a co-founder is not always feasible, but certainly desirable for a number of reasons. Having someone at your side who brings the same passion but different skill sets to the business can be invaluable. Additionally, a co-founder can help you critically assess which parts of the business are working and which are not. Essentially, a co-founder can serve as a sounding board for your ideas as to the direction of the business. If it is not possible to have a co-founder, look into bringing trusted advisors, mentors, and other entrepreneurs into your circle.

How Will You Connect to Potential Customers?

Today’s consumers want to feel a connection to the brands they support. By using social media to reach out to your potential customers with a compelling story that humanizes you and the business you founded, you can build loyalty and help your customers feel part of your success. Just be sure that when you use social media to communicate to customers that you are being transparent and authentic. You want your customers to trust you and your business at all times.

Look for Trusted Advice

If you truly believe that you could build a good livelihood for yourself and for others around your ideas, then you should go for it. And you should absolutely consider reaching out to a financial professional for input and advice on the many financial and strategic details involved in running your own business.

Perhaps the number one action you can take to support the financial health of your small business is to stay on top of accounting. Make sure you’re aware of most small businesses’ accounting challenges and learn how to overcome them. We’ll tell you how here!

Banking

You’ve been banking for years, and you know how to manage the task. However, when you own a business, banking isn’t like managing personal checking and savings accounts. Unfortunately, many small business owners use their personal funds to pay for business expenses, especially when first starting out. Even small costs add up over time. This “cross contamination” of spending between personal and business accounts can lead to costly mistakes, not to mention headaches for your accounting team. Keep personal expenses, and business expenses separate all the time. Have dedicated bank accounts and credit cards only used for one or the other. If you need to track down an expenditure, you only need to look in one place.

Budget

When bank accounts are separated, budgeting becomes exponentially easier. You can even use an accounting software program to help you keep up with money coming and going to and from your business. However, recognize that simply entering information into a software program is not the end of the work when balancing a budget. Thinking that is true ends up being the downfall of many small businesses. Budgeting for a business means forecasting to ensure that unexpected expenses can be covered, managing inventory, taxes, and more. A shift in any direction can throw off any budget. That’s why many small businesses opt to outsource their accounting. The known upfront expense of doing so can far offset costly budgeting errors down the road.

Unexpected expenses

As mentioned above, you must consider the unexpected as part of your budget. Additional (new) taxes, payment delays from customers, rising costs of materials and supplies, new employee training, etc., are all possibilities. A qualified accountant is aware of these unexpected expenses and others that your business could face and knows how to prepare you for them. Awareness of what could financially happen in business is crucial to long-term profitability.

Payroll

While unexpected expenses are likely the most daunting for a small business, payroll is almost always the most significant. Payroll entails more than what you pay employees. New employee classification, if incorrect, could cost you a bundle in penalties. Other payroll-related accounting challenges are pay accuracy, proper tax filing, compliance, and paid time off tracking.

Unless you’re an HR professional, and chances are you’re not if you’re the business owner, consider recruiting a qualified accountant to help you manage payroll. It will save you headaches in the short term and money in the long term.

Taxes

A conversation about accounting and small business isn’t complete without discussing taxes. The tax struggle can be daunting, from filing to making sure you pay enough but that you don’t overpay. A significant challenge regarding taxes is merely keeping up with the ever-changing tax laws. A qualified accountant or CPA will be up-to-date on new regulations and guidelines so that you don’t have to be.

Overcoming accounting challenges like these is easy with a qualified accounting team on your side. Consider outsourcing your accounting needs so that your focus remains where it should – on running your business your way.

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Contact our accounting professionals now for help managing your small business finances.

Small businesses make accounting errors and oversights regularly. Here, we cover five of the most common small business accounting mistakes. Read on to see if you’re making any of these mistakes and how to avoid them in the future.

1. You don’t take bookkeeping as seriously as you should.

Recording everything is an excellent rule to follow for bookkeeping and accounting for a small business. Ensuring that everything is recorded and categorized correctly in your accounts is essential, from small transactions like purchasing office supplies to large payments from customers and clients. No matter how small your company is, accurate bookkeeping and accounting methods are essential for a reliable assessment of your company’s health.

If you’ve slacked in this area, find the weak spots. For example, you may need to: categorize your assets and liabilities correctly, have a monthly accounts review, or establish a new bookkeeping system. A sound bookkeeping and accounting system is the only way to know how your business performs.

2. You refuse to outsource your accounting needs.

If you read point one above and the need to establish a new bookkeeping and accounting system rings true, you’ve identified a serious issue. Many small business owners decide to handle bookkeeping and accounting in-house because they feel “too small” to justify outsourcing those tasks. While the temptation to reduce costs by controlling the books in-house is tempting, it can be overwhelming when trying to manage a business and wear the accountant hat.

Handling your own accounting could be costing you money. Accountants understand ways to save businesses money that can escape others. They know all the ins and outs of taxes, deductions, write-offs, etc. It’s what they do all day, every day. Consider outsourcing your accounting to a qualified firm instead of missing out on opportunities to save money.

3. You outsource, but you fail to communicate with your accountant.

So, maybe you have already outsourced your business’s accounting. Are you communicating with your accountant? Does your bookkeeper know what’s happening in your business? Keeping up with all transactions – great or small – and sharing those with your accountant is vital. Overlooking even a small purchase can lead to costly issues over time.

A great way to make sure your accountant is fully apprised of any and all expenditures. Keep receipts and a record of all transactions. You can use receipt tracking software or keep a paper or digital log. Regardless of the method, your accountant will appreciate your efforts. Their job will be easier, and it can save you money in the long run.

4. You don’t record every expense, even the small ones.

This point cannot be emphasized enough. It is essential to record all business spending, no matter how insignificant you think. That $5 of petty cash you took out of the register to send your employee to pick up stamps for the business counts! This is particularly crucial for cash-based (i.e., retail) businesses. No expense is insignificant. This is a fundamental rule to follow for new companies. While it is easy to overlook the small stuff, as your business grows, you will be glad you were attentive because it makes managing your books so much easier. Again, this can be a big money-saver in the long run.

The bottom line: No transaction is too small to record. Save receipts, keep a record, tell your bookkeeper.

5. You assume that profit always equals healthy cash flow.

If you make a sale of $1000 that cost your business $300, did you profit $700? Not necessarily. Depending on the type of business you are in, additional costs could be associated with the sale that reduces the profit. For example, if you’re in retail sales, you must account for expenditures like overhead. What if the merchandise is returned and refunded? Handling the refund costs you money, and that cuts into profit. Suppose you’re in a business that provides services like construction or home improvements. In that case, you must consider setbacks and delays due to receiving materials, weather, etc. Any setback you experience in completing a job means less profit to your firm.

Not accounting for costly setbacks can give you a false sense of how your business is performing. While the numbers may look good on paper, a distorted picture of its financial health is detrimental to your success.

Awareness of these small business accounting pitfalls can help you improve in weak areas and position your business for long-term success and a healthy financial future.

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Contact our accounting professionals now for more help managing your small business finances.

Cash is critical to the functioning of every business. Maintaining a healthy cash flow not only allows a company to meet its financial obligations but also gives it the flexibility to take advantage of emerging opportunities.

All too often, however, small businesses find themselves in a cash crunch, struggling to pay the bills and stay afloat. The good news is that businesses can take various measures to manage cash flow more effectively.

Controlling Expenses

A good place to start is by reviewing expenses to determine if there are areas where you can shave costs by contracting with another vendor or renegotiating existing contracts. Costs for ongoing goods and services, such as utilities, shipping, and telecommunications, should be reviewed frequently to see if expenses can be reduced. And when paying suppliers, consider whether it makes financial sense to take advantage of any early payment incentives that may be offered.

Keeping Debt in Check

Debt can be a useful tool if used properly, so be sure to keep it at a manageable level. Before your business takes on a new loan, reach out to multiple lenders and compare the terms they offer. When acquiring equipment, consider whether leasing may be a better option than borrowing money to finance its purchase. For short-term financing needs, a line of credit is a helpful tool. The lender will base interest charges only on the amount your business draws from the credit line.

Managing Inventory

Maintaining excessive inventory can tie up cash unnecessarily. If your business carries inventory, avoid overstocking. Your inventory management system should be able to indicate the minimum quantities that you need to keep on hand in order to meet your customers’ needs.

Simplifying Billing and Collections

Employees who handle billing and collections should have specific, clear guidelines. By standardizing the process, you help ensure your business will be paid promptly. You can speed up payments by offering discounts for early payment or by encouraging your customers to pay using electronic funds transfer. To help minimize the problem of unpaid accounts, consider making follow-up calls or sending email or text message reminders within a set period after you have provided goods or services or when a bill’s due date passes. Minimizing Taxes When Possible

Deductions and credits can help your business limit its tax burden and boost its cash flow. A knowledgeable tax professional can keep you informed of any special tax breaks that may be of value to your business, such as the energy credit for the acquisition of various types of alternative energy property.

Make Planning a Priority

Identifying the causes of reduced cash flow and taking steps to rectify a cash flow crunch is critical to the ongoing success of your business. Proper cash flow planning can help you make better use of budgets and employ financing and capital more effectively to increase revenues as well as boost profits. If erratic cash flow is a recurring issue for your business, it can be helpful to gain the insights and the input from an experienced financial professional.